We deployed a dual-pronged SEO strategy—technical fixes + content-led authority building—aimed at scalable long-term results
SEO Audit & Optimization
- Resolved over 25+ technical issues, including missing meta tags, duplicate content, and page speed
- Cleaned up URL structures and implemented semantic markup
- Added Open Graph tags and optimized mobile-friendliness
- Set up analytics and keyword tracking dashboards
Keyword Strategy
- Focused on keywords such as: UX/UI design course for beginners, UX career mentorship, best Figma tutorials, UX/UI jobs for freshers
- Grouped keywords by user intent (learning → practicing → career planning)
- Created keyword clusters for each funnel stage
On-Page SEO
- Updated titles, meta descriptions, and H-tag structures for all key pages
- Optimized hero sections and CTA buttons with keyword-aligned microcopy
- Strengthened internal linking to improve crawlability and time-on-site
Content Expansion
- Created a learning-focused blog covering UX/UI trends, tools, and tutorials
- Topics included: “UX Roadmap for 2024”, “Top Mistakes New Designers Make”, “Figma vs Adobe XD”
- Positioned UX/UI Open as an approachable yet credible learning platform